Course title

Business & Marketing Explorations

Pre-requisite

N/A

Course description

In this course; students explore basic concepts in the broad areas of business and marketing; as well as career options in each area. How do business ideas become businesses? How are products marketed? How do you know if a business is making or losing money? These are among the questions that students explore in the business portion of this course. In addition to studying concepts of entrepreneurship; accounting; and marketing; students explore these concepts on scales that range from a single person to nations. After exploring basic business and marketing concepts; students are then introduced to common industries within the marketing field. Students explore the advertising; sports and entertainment; restaurant management; and hospitality and tourism industries to examine their role in business in marketing.

School Country

United States

School state

Arizona

School city

Phoenix

High school

Insight Academy of Arizona

School Address

99 E Virgina Ave, Suite 200

School zip code

85004

Requested competency code

CTE

Date submitted

Approved

Yes

Approved competency code

  • CTE
  • Career and technical education

Approved date

Online / Virtual

No